Neil Nitin Mukesh endorses jewelry for men

Jewellery and men normally do not go together. But Neil Nitin Mukesh believes otherwise. He recently launched a jewelry store. So what connects him with jewelry? He endorsees the fact that jewelry is not only a woman thing, and men have adorned themselves with bling right from the pages of history. He believes that Sanjay Dutt is the alpha male who can carry off jewelry without a fashion faux pas